Motherdom is a new mental wellbeing magazine for parents with children under five who are interested in maintaining positive mental wellbeing. The magazine's founding editor is Anna Ceesay, a former BBC journalist and mum-of-two with personal experience of maternal mental health issues.
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Branding
The Motherdom logotype evokes the confident but kind ethos of the brand, while the first letter can also work as a logo mark on its own. Anna requested a palette that was Strong and positive, while avoiding colours typically associated with health information.
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Portrait Photography
Anna is the founding editor and face of Motherdom. The aim was to capture a genuine and revealing image to represent the confident but intimate nature of her brand.
![](https://cdn.myportfolio.com/c9242526d5f312058c0ead0ec6b651e3/7706d2cb-d6bc-4658-919b-bfb6066f0629_rw_1920.jpg?h=f5f9370b6b38c09a5df3971b19b70592)
![](https://cdn.myportfolio.com/c9242526d5f312058c0ead0ec6b651e3/a8a0d133-2901-4299-b8dc-608b3990d692_rw_1920.jpg?h=6a40d5a7a8a2427536dac792516a9779)
Magazine Design
The Motherdom magazine design is clean, contemporary and purposefully steers clear of typical 'self-help' and 'health industry' design tropes, instead opting for a more editorial-inspired aesthetic.
![](https://cdn.myportfolio.com/c9242526d5f312058c0ead0ec6b651e3/7accf7e9-d36f-4195-ab6e-9c39e1bca377_rw_1920.jpg?h=992088643207f61a9380f9e6a11c3d04)
![](https://cdn.myportfolio.com/c9242526d5f312058c0ead0ec6b651e3/0ae5bbda-3487-48ee-bc06-cb4cb03e0d4a_rw_1920.jpg?h=4322bff25d0c3c6db769e71a92beb6be)
![](https://cdn.myportfolio.com/c9242526d5f312058c0ead0ec6b651e3/847cb20a-58d5-4cbd-b666-5f2f53b72b00_rw_1920.jpg?h=23af72909fefc87f9f3c771da325b90c)
Information
ROLE: Branding / Layout / Portraiture / Social Media assets
DATE: 2019
LINK: http://motherdom.co.uk